Active2Public Transport survey takes the spotlight at ITB

Simone Burster from the Danube Office Ulm/Neu-Ulm presented the Active2Public Transport (A2PT) project and the insights of the Danube Cycling Tourism Survey at ITB, one of the world’s largest tourism fairs, which attracted 100,000 visitors from 190 countries and hosted 5,600 exhibitors.

"The integration of cycling and rail travel is central to the future of sustainable tourism – and today's discussions clearly showed both the growing interest and the vast potential in this area." said Simone Burster after the session.

The panel discussion, organized by the European Cyclists' Federation (ECF), on the topic: the success of cycling tourism: economic impact and multimodality was well-attended, with around 200 participants. The session sparked significant interest, as many attendees asked follow-up questions, reflecting the growing enthusiasm for cycling tourism.

Danube Cycling Tourist Survey 2024

Tourism professionals, as well as those passionate about sustainable travel, listened attentively to the results of the survey, which involved over 5,000 cyclists from across Europe. The findings highlighted the crucial need to better integrate public transport with active mobility.

About the speaker

Simone Burster

Head of Project Management, Danube Office Ulm/Neu-Ulm

Simone Burster is the Head of Project Management at the Danube Office, a joint institution of the cities of Ulm and Neu-Ulm dedicated to fostering European cooperation in the Danube region. As an experienced project manager, she has successfully led several Interreg projects with a focus on sustainable tourism, green mobility, and environmental education. She holds a Bachelor's degree in International Business and Management from FH Kufstein and the Institute of Technology Carlow, Ireland, as well as a Master's degree in International Business and Governance from the University of Bayreuth — providing a strong foundation for her interregional project work.

Simone is a passionate travel enthusiast, drawn to sustainable travel, and enjoys discovering new places in mindful, environmentally friendly ways — both personally and professionally.

The Danube Office is a project partner of ‘Active2Public Transport,’ a project of the Danube Region Interreg Programme with 11 partners from 9 countries.

Photo: Eurovelo.org, The Danube Office Ulm/Neu-Ulm

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